The Cold Storage Group, together with Central Singapore Community Development Council and Channel NewsAsia, organised a one-day carnival yesterday at the Ngee Ann City Civic Plaza to inspire Singaporeans to be kind to each other.

It was part of the One Deed, One Lifetime movement, and Home Affairs Minister Wong Kan Seng was the guest of honour.

The movement was launched in May to encourage people to do good deeds for others. Since then, 10,000 people have signed up to take part in community events.

Mr Lester Quah, general manager of Giant Hypermarket, which is part of the group, and committee chairman for yesterday's event, told The Sunday Times: 'We live in a very busy world and such an event raises awareness and reminds people that we should take time off to do simple good deeds for anyone who needs them.'

And that is what retired production operator Jameah Abdul Ghani did - she helped a poor neighbour get school uniforms and books, and another get in and out of her wheelchair.

The 47-year-old said that she has come to know her neighbours better through her simple acts of kindness.

'When I was pregnant, people gave up their seat on the MRT and I felt touched.

'It's a very small gesture, but that inspired me to do good deeds,' she said.